The Laundress is founded by Gwen Whiting and Lindsey Boyd in New York. They weren't always international soap mavens, delighting fashionistas, value seekers, and environmentalists from New York to New Delhi.
Many laundry cycles ago, they were young fashion enthusiasts, launching careers in one of the world's best-dressed cities. As Lindsey and Gwen invested in building their wardrobes, they were confronted with the frustration of maintaining them: replacing prematurely worn items and paying painful dry-cleaning bills. As graduates from Cornell University's Fiber Science, Textile and Apparel Management and Design program, they saw an opportunity to advance the world of fabric care.